The Beatles of Gospel

Repost from Gospel Aicheck blog December 2009:

A super group took the stage exactly two years to the day prior to my entry into the world. Jake Hess and the Imperials, a hand picked gathering of superstars of the gospel music industry. A band of ringers that included: Jake Hess on lead, Gary McSpadden on Baritone, Sherrill Nielsen tenor, and the incomparable Armond Morales with his trademark silky bass. The night was January 16th, 1964 in Hadleyville, Alabama, Jake’s home town. Gospel music was never again the same. This group was different, they sounded modern. A little too different at first for some. Jake is quoted as saying, “I don’t think we’re going to do it.” Armond lent some encouraging words, “Don’t limit God.” In a March, 1989 article from CCM magazine celebrating the groups’ 25th anniversary, the late Jake Hess concludes, “…If it hadn’t been for those three little words I don’t think there would be an Imperials today.”

Although singers came and went the Imperials sound remained consistently great. They backed Elvis Presley on stage and record, accompanied Jimmy Dean and many other stars of the music industry. The group has numerous Grammy and Dove awards; and in 1998 they were inducted into the Gospel Music Association Hall of Fame. They’re the Beatles of Gospel.

Founding member Armond Morales suffered through a battle with cancer a while back and relinquished the Imperials’ name to son Jason and a new generation of singers. Now the original group is known as the Classic Imperials. Following a miraculous recovery, Armond continues the heritage began in ‘64 along with Dave Will, Rick Evans and Paul Smith.

In 1983 I made my first Lp purchase for my new stereo. The record was Stand by Power by the Imperials featuring then new lead singer Paul Smith. The album produced many hits including: Lord of the Harvest, Because of Who You Are and Stand by the Power. I have been a fan ever since.

Of course I knew of the group through my dad’s record collection. He had a scratchy mono Lp copy of the first record, Introducing Jake Hess and the Imperials. As a teen I was thrilled to spin their new record that was in itself another triumph in redefining the Christian music art form. Somehow they managed to outdo themselves with every new album just as No Shortage, One More Song for You and Priority had done.

In December 2009, I had the opportunity to chat with new lead singer Rick Evans. We had a delightful conversation via Facebook about the forthcoming new album. I asked Rick how the new project was going, he said, “[It’s] a long process, but we are getting closer each day.” I replied that I could identify seeing that the creative process can be time consuming, my radio days and nights were often spent in countless hours on one 30 second spot. “We are lucky to be have a record company that is willing to take the time to make this right,” Evans continued. I asked if he could give me any glimpse into the songs included on the project. Rick replied, “Very different. We used some of the best writers in Nashville. They came up with a work of art. The record will actually be a journey of a person’s life. It is a cool concept and will be wonderful introduction back into the music marketplace.” Kind of like Styx and some of the other “concept” bands of the ‘70’s I jokingly referred. Not missing a beat the Classic Imperials new lead singer responded, “No actually you are on the right track. It is more like the Beatles and the Lonely Hearts [Club] Band thing. It will be GREAT!”

“It was twenty years ago today, 

Sgt. Pepper taught the band to play 

They've been going in and out of style 

But they're guaranteed to raise a smile. 

So may I introduce to you 

The act you've known for all these years, 

Sgt. Pepper's Lonely Hearts Club Band.”

Funny how the Classic Imperials started about the same time the Lads from Liverpool made it big in the USA. The good news is we still have the Beatles of gospel here and now. Thanks to Rick and all the Classic Imperials for not only entertaining us, but more importantly ministering in ways those other guys never attempted.

Stay tuned.

©2010 Neal Rhoden, The Peanut Whistle. All rights reserved.